Purple Tuesday Heads Online

The first Tuesday in November for the past few years has always been a point of reflection in the year as we support the national push for global equality when it comes to improving the customer experience for disabled people, and that push also happens here in Guernsey. Our island continues to play a part in this change programme which encourages all sectors to get involved with, and to that end, the team at We All Matter Eh?, organised a series of events for Guernsey businesses to get involved in.

We took a break from the breakfast session held at The Digital Greenhouse which we attended last year, but rather pushed all of our efforts into the leadership panel at lunchtime which aimed to support local businesses access the purple pound – the consumer spending power of disabled people and their families worth £274 million in Guernsey, and a whopping £274b in the UK. The support we provided was in the form of producing the livestream of the event onto their website. The branded livestream was broadcast to their website with an adaptive video player offering the viewer the best resolution of the event possible dependant on their internet connection.

A multi camera and wireless audio setup was deployed at their venue of choice in central St. Peter Port, with all material being mixed locally by our very experienced director Olly Tracey. The broadcast was streamed via multiple pipes where it was then pieced together the other side of the world before being pushed to our custom Content Delivery Network where the video is optimised before being made available to viewers via a video player embedded on their website. You can watch the recording of the broadcast which was uploaded to their YouTube channel and made available for you to view below.